Project Overview
Why These Two User Groups?
The Problem
Design Goal

Research & Discovery
Understanding One-Handed Phone Use
The Thumb Zone
Understanding Elderly User Needs
Heuristic Evaluation of the Existing Flow
Visibility of System Status: Current active plan is visible user knows what they have before selecting a new one. Good baseline for status visibility
Visibility of System Status: No progress indicator across any screen. User doesn't know where they are in the flow.
Recognition Rather Than Recall: Payment screen shows only ₹200, plan details are gone. User must remember what they selected.
Error Prevention: The user goes straight to payment. No confirmation
User Personas
User Flow Analysis
Mapping all possible recharge plans
The existing recharge flow was mapped in full from the observed screens. Six distinct entry paths were identified, each leading to the same payment destination through different routes:
Thumb Zone Audit of Existing Screens
Design Solution: Bot-Assisted Guided Recharge
Design Concept
The Bot Flow: Step by Step
Layout Decisions
Wireframes















